In the past decade, I’ve worked on design projects for clients throughout the UK plus Luxembourg, Switzerland, Romania, the UAE, the US and South Africa. If we’re on the same wavelength, communication is never a problem.
‘Design’ as I define it’s not just about making things look good. It’s part of a bigger picture. So I invest a lot of time and effort in telling your stories, selling your products, explaining your services, putting bums on your seats – whatever the brief requires.
Haven’t drawn a tractor for a long time (I think I was about five), but as part of a branding project, found myself creating some agricultural graphics for a new liquid fertiliser recently, culminating, naturally enough, in a metal cow.
The Energro project comprised branding, promotional print and a one-page website.
We wanted to elevate our brand to a higher level and Miles seemed to instinctively know what we needed to do.